Study on Web Mining Algorithm based on Usage Mining

ABSTRACT

Web usage mining is an application of data mining technology to mining the data of the Web server log file. It can discover the browsing patterns of user and some kind of correlations between the web pages. Web usage mining provides the support for the Web site design, providing personalization server and other business making decision, etc. Web mining applies the data mining, the artificial intelligence and the chart technology and so on to the Web data and traces users¿ visiting characteristics, and then extracts the users¿ using pattern. This article will study on Web Mining Algorithm based on Usage Mining. And it also produces the design mentality of the electronic commerce website application algorithm. This algorithm is simple, effective and easy to realize, it is suitable to the Web usage mining demand of construct a low cost B2C website.